Claristation
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FOR SALON OWNERS

Daily posts that fill chairs, not just impressions.

We write content in your salon's voice — your stylists' personalities, your aesthetic, your refusal to chase every TikTok trend.

See a post we'd write for your salon → → How it works
$99 / month Solo stylists and full salons Cancel anytime

Salon Instagram is every other salon's Instagram.

Same before/afters. Same trending audio. Same color-formula reels. Beautiful, interchangeable, forgettable.

Your clients pick a chair, not a brand.

They pick the stylist whose voice they recognize. Most salon feeds don't have one.

A voice that says: this is the chair you want.

We learn each stylist (or you, if you're solo), your clientele, your aesthetic, what you refuse to do. Then we post — daily, in that voice.

Written in your voice.

We learn the words you use and the words you would never let cross your feed.

Designed in your style.

Every carousel and video honors your aesthetic — typography, palette, mood.

Tuned to your audience.

Posts are calibrated to the kind of person you actually want to attract.

Published quietly.

TikTok today. Instagram, LinkedIn, Facebook, YouTube Shorts rolling out.

The whole workflow

Three steps. The third one is us.

01

Fifteen minutes with us

We learn what you do, who you do it for, and how you talk about it. A short call, a few reference photos. That's the whole onboarding.

02

A draft lands in your inbox every morning

Caption, carousel or short video, ready before your first coffee.

03

Approve, refine, or skip

One click and we publish. Tweak a word and we learn it for next time.

The fifteen minutes that change everything

The fifteen minutes that decide everything.

A few of the questions we'll ask you:

  1. Q01 Solo, suite, or full salon?
  2. Q02 What's the kind of work you do best?
  3. Q03 Who's the client who walks in and you light up?
  4. Q04 What service or trend do you refuse to do?
  5. Q05 What does your space feel like (one sentence)?
  6. Q06 Three photos of the salon.
"It's the only fifteen minutes of marketing 'work' I've done in six months. And I haven't missed a day of posting."
— A therapist, three months in
What we'd write for salon owners

Six salon owners. Six voices. One platform.

Six samples Claristation generated for working professionals in this space. Tap through each carousel. Notice how different each one sounds — and looks.

Slide 1
Most bad color isn't bad technique.
Color specialist

Fifteen years of doing color taught me one thing: every client who walks out unhappy was unhappy at the consult. They just didn't know it yet. So we slow down at the start, where it matters.

Soft pastels. Editorial close-ups of brushes, foil, and a chair.

Slide 1
Your hair isn't unmanageable.
Curly + textured

Half of my clientele arrived after years of leaving salons feeling wrong. Curly hair needs a stylist who treats it as the default, not the exception. That's the whole pitch.

Warm neutrals. Two-tone collage. Hand-cut paper textures.

Slide 1
Wedding-day hair shouldn't feel like wedding-day hair.
Wedding / event

I've done a hundred and twenty weddings. The thing brides tell me they remember is that they didn't think about their hair after the trial. That's the goal. Calm, then beautiful, then forgotten.

Soft pinks and ivory. Hand-set serif. Editorial wedding-suite photography.

Slide 1
If you've been growing it out, we have things to talk about.
Older clients

My favorite chairs are the ones where someone is finally letting their gray come in. The honest hair is almost always the most beautiful. We just have to get to it carefully.

Warm sepia. Editorial close-ups. Aged ceramic vessels.

Slide 1
I don't have a chair next to me.
Solo / suite stylist

I left a busy salon two years ago. I do half the heads and twice the work. My calendar's full. My clients tell their friends. That's the whole business model.

Cream and ink. Hand-set serif. Editorial suite interior.

Slide 1
I'm a colorist. I teach other colorists.
Stylist educator

My students come from salons that run on volume. They leave running their own books. The skill we work on isn't with the brush. It's with the chair conversation. That's the whole leverage.

High-contrast B&W. Single red bar. Editorial portrait.
The time math

Two hours editing trend reels, or two more color clients.

Salons we work with were averaging six hours a week. Now: about thirty minutes for the owner.

Without With Claristation
Brainstorming post ideas ~2 hrs/week 0
Writing captions ~3 hrs/week 0
Designing visuals ~4 hrs/week 0
Editing slideshows / videos ~3 hrs/week 0
Scheduling + publishing ~2 hrs/week 0
Reviewing what we drafted 0 ~35 min/week
Total ~14 hrs/week ~35 min/week

Thirteen hours back. Every week. About six hundred hours a year.

What would you do with six hundred hours?

Fire your agency.

What you'd pay elsewhere Per month
Boutique social agency $2,500 – $8,000
In-house social media manager $3,500 – $6,000
Freelance content creator $1,500 – $3,500
Claristation $99

No tiers. No "Pro" upsells. No per-platform fees. If it doesn't work in fourteen days, we refund you.

Pricing

Pricing.

$99 / month
  • One post a day, every day
  • Published to every platform you connect (TikTok, Instagram, Facebook, LinkedIn, YouTube Shorts as they roll out)
  • A mix of carousels and short-form video
  • Your voice, your aesthetic, your audience
  • The fifteen-minute onboarding, included
  • Dashboard for previewing, editing, pausing, or scheduling
  • Unlimited brand tweaks. Your voice gets sharper as we learn
  • 14-day refund if it's not working
  • Cancel any time
Start your first month →

No tiers. No "Pro" upsells. No per-platform fees.

Want more than one post a day, or multi-account support across several practices? Talk to us →

Common questions

The things people ask first.

Is this just ChatGPT in a wrapper?

No. ChatGPT writes for everyone. We write for you — because we spend the first fifteen minutes learning who you are, then we tune the model with that context every time it writes. Same engine. Very different output.

Will my followers know it's AI?

They'll know it sounds like you, because it does. We don't try to fool anyone. We just produce content that's actually true to your voice, your work, and the people you serve. We're also transparent about AI-generated imagery and follow each platform's disclosure rules.

Can I edit posts before they go out?

Yes. By default, posts arrive in your dashboard the evening before. You can let them publish automatically, or hold them for review. Either way, every edit you make teaches us your voice better.

What if I hate a post?

Reply to the email with "no" or tell us why in one line. We won't make the same mistake twice.

What platforms do you publish to?

TikTok today. Instagram, Facebook, LinkedIn, and YouTube Shorts are rolling out through 2026. Every account you connect, we publish to.

How long is the onboarding really?

Fifteen minutes for the conversation. Another five to drop in three or four reference photos. That's it. You can do it on your phone, in the car, between clients.

I'm in a profession that isn't listed. Will this work?

Almost certainly yes. The system is designed around solo professionals and small businesses — not any specific industry. If we can listen to what you do, we can post about it.

What if my business changes — new specialty, new offer?

Update your brief in 30 seconds. The next post reflects it.

Do I own the content?

Every word, every image, every video. Yours.

Cancel anytime?

Anytime. One click. We won't make it hard.

What if I'm not happy with the content?

You have fourteen days to try it. If the posts aren't sounding like you by then, we refund you in full. No friction.