Claristation
Free tools / Content & social

Story arc planner

A 5-frame Instagram or Facebook Story sequence template. Quietly the highest-converting format on the platform.

What this tool does

Stories are the most underrated format for solo professionals. They convert better than feed posts, take less than 10 minutes to film, and reach your warmest audience — the people who already chose to follow you. The most-watched Stories follow a 5-frame arc almost identically. Learn the arc, run it once a day, and your warm-audience conversion quietly goes up.

How to use it

  1. Pick the goal of the sequence: lead, sale, content tease, or trust-build.
  2. Add the topic.
  3. We output a 5-frame template — hook, build, reveal, proof, CTA — with a short prompt for each frame.
  4. Film each frame in 15-30 seconds. Post all 5 back-to-back, same day.

Why it matters

Stories are watched by people who already trust you. Each frame is an opportunity to convert that trust into action — a swipe-up, a DM, a booking. A 5-frame arc respects your audience's time and front-loads the value so they actually finish the sequence. Random Story posting wastes the most-engaged audience you'll ever have.

Frequently asked

Questions people actually ask.

How often should I post Story sequences?

Once a day, ideally at the same time. Consistency trains your audience to come looking. Sporadic posting (a flurry one week, silence the next) underperforms even modest daily posting.

Should each frame be video, image, or text?

Mix. Video for the hook (faces stop scrolls), image for the build (lower cognitive load), text for the proof (specific = credible), video again for the CTA (humans convert humans).

What about Highlights?

After posting the live sequence, save the best ones to a Highlight on your profile. Highlights are where new visitors learn what you do. Curate them like a portfolio.