Small tools for people running small businesses.
Calculators, generators, image utilities and short quizzes. All free. No signup, no email gate, nothing uploaded to a server you've never heard of. 45 tools and counting.
Content & social
16 tools- AI-slop detectorPaste a caption. We'll tell you how much it sounds like an AI wrote it.Open
- Caption rewriter (de-slop)Paste an AI-written caption. Get back a tighter, less AI-sounding version.Open
- Hook generatorThe first three seconds of every Reel, Short, or TikTok. Get a list to choose from.Open
- 30 post ideas for your professionPick your profession. Get a month of post ideas tailored to people who actually want to follow you.Open
- Brand voice profilerPaste three of your existing posts. Get a written description of your voice traits.Open
- Engagement rate calculatorFollowers, likes, comments. Get your engagement rate — and an honest read on what it means.Open
- Caption character counterPaste a caption. See exactly how it'll display on Instagram, X, LinkedIn, TikTok, YouTube, Facebook, and Threads.Open
- Best time to postYour platform. Your timezone. A weekly heat-map of when to post.Open
- Hashtag set builderA balanced set of small, medium, and large hashtags for your profession and topic.Open
- Posting cadence plannerWhat you actually have time to sustain. A weekly schedule that won't burn you out.Open
- Social profile audit15-point checklist for your Instagram, LinkedIn, or TikTok profile. The fundamentals most accounts get wrong.Open
- CTA libraryA library of post CTAs — save, share, DM, comment, link — that don't feel like begging.Open
- Link-in-bio organizerYou have one link. Decide which link, and in what order people see your other links underneath it.Open
- Reel / Short script writer30-second script with hook, setup, payoff, and CTA. For people who hate writing scripts.Open
- Carousel planner7 slides from one topic. Hook slide, content slides, CTA slide — with word budgets.Open
- Story arc plannerA 5-frame Instagram or Facebook Story sequence template. Quietly the highest-converting format on the platform.Open
Calculators
8 tools- Break-even calculatorFind the exact number of units you need to sell before the business stops losing money.Open
- Profit margin calculatorEnter revenue and cost. See your gross margin, profit, and markup — instantly.Open
- Startup runway calculatorHow many months until the money runs out — and what you need to change before then.Open
- ROI calculatorWhether it was an ad campaign, a piece of software, or a hire — was it actually worth it?Open
- LTV / CAC calculatorAre you paying $400 to acquire a customer worth $200? This is how you find out.Open
- Freelance rate calculatorThe hourly rate you need to charge if you actually want to pay yourself, save, and not burn out.Open
- Unit economics calculatorStrip the business down to one customer. If that one customer makes money, the business can. If not, scale makes it worse.Open
- SaaS pricing calculatorStop guessing your monthly price. Work the math from the LTV / CAC / payback your business actually needs.Open
Generators
7 tools- Bio generatorA short, professional bio for LinkedIn, Twitter, Instagram, or the about page on your site.Open
- Slogan generatorA short tagline for the top of your site, your business cards, or the back of a t-shirt.Open
- Business name generatorA starting list of names for the business you're about to start. Pick one. Buy the domain. Move on.Open
- Cold email generatorA short, respectful, well-targeted opener that doesn't read like every other cold email in the inbox.Open
- Email subject line generatorThe line that decides whether your email gets opened or buried.Open
- Meta description generatorThe 155 characters under your page title in Google. Get them right or lose the click to whoever did.Open
- Domain name generatorAvailable .com domains that aren't embarrassing. The hardest creative writing in modern startup life.Open
Image tools
7 tools- Background removerStrip the background out of a photo. Right in your browser. No upload to a sketchy server.Open
- Image resizerResize an image to exact pixel dimensions. For social posts, profile photos, anything that needs a specific size.Open
- Image compressorMake your image files smaller without making them look worse. Faster sites, lower hosting bills, no more "file too large" errors.Open
- Image converterConvert between JPG, PNG, WebP, and AVIF. Right in your browser. No uploads.Open
- QR code generatorA black-and-white square that takes someone from the physical world to a URL of your choosing.Open
- Color palette generatorA starting palette for your brand, your site, or the deck you're building tomorrow morning.Open
- Logo makerA starting-point logo for the business you don't have time to hire a designer for yet.Open
Analyzers & quizzes
7 tools- Pivot or persist quiz8 questions that surface whether the business you have is the business you should still be in.Open
- Founder priority matrixA 2×2 that tells you which of the 30 things on your list this week actually move the business.Open
- Startup clarity scoreRate your business across the dimensions that decide whether the next year is hard work or wasted time.Open
- Niche validatorBefore you commit a year to a niche, run it through 7 questions that surface whether anyone will actually pay you.Open
- Landing page analyzerPaste your URL. Get a checklist of the conversion fundamentals your page is missing.Open
- Invoice generatorA clean PDF invoice with your branding. No QuickBooks subscription required.Open
- Privacy policy generatorA privacy policy for your website. Not legal advice — but enough to stop being the only site on the internet without one.Open